Today’s healthcare marketplace is incredibly competitive. Sometimes it can feel like you need a massive marketing budget just to get noticed.
But that’s not always true.
When Huron Regional Medical Center approached PatientX, it was because they didn’t feel like their marketing budget could deliver the results they needed to reach new patients. They were worried they’d need an impossibly large marketing budget just to make a dent in their growth goals.
PatientX was able to take a smarter, more efficient approach to HRMC’s marketing. In this thorough case study, you’ll discover how PatientX was able to improve HRMC’s brand visibility and bring in new patients–on budget. Strategies included:
Creating patient personas.
Search and display integration.
Creation of compelling creative assets.
Allocating their budget in a strategic way.
And more.
We keep the Patient Experience at the Heart of everything we do.
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